Respage is proud to announce the launch of their SEO Content Hub, a product designed to help those in the multifamily industry increase their web presence on search engines. Respage's innovative approach targets "purchase-stage" consumers that are more likely to convert, resulting in a higher return on investment (ROI). Click here to learn more about Respage's latest SEO product.
Sites like Facebook, Google+, and Twitter allow you to connect and communicate with your residents in real time, but, perhaps more importantly, social media interactions—coupled with online reviews—can help reveal crucial information pertaining to your business. Still, you likely don’t have time to read through countless online reviews and comments about your apartment community, which is why Respage’s thousands of clients count on our Social Media Activity and Sentiment reports to make sense of all the noise.
Presented in clickable pie charts that create a visual representation of virtual chatter, our reports are pulled from social media and apartment review sites and categorized by our professional monitoring team to ensure accuracy. For instance, a look at the past 90 days reveals that the majority of our clients’ social media interactions—35.3 percent—were posted by apartment community residents. But were those comments mostly positive or negative? That’s where our Sentiment report comes in. This pie chart reveals that over the past 90 days, most of the online commentary about our clients has been complimentary in nature. Next, apartment reviews and ratings represent nearly 11 percent of our clients’ total online mentions, a stat matched almost exactly by…spam!
Want to see exactly what comments fall into each category? Simply click on the appropriate section of the chart and the comments will appear below.
Want to harness the power of social media and put online interactions to work for you? Email Respage support, or give us a call at (800) 390-1776 today!
Engagement is one of the key functions of social media, and now Google Plus has another tool to help with that. The new Google Plus poll widget allows users to solicit feedback from followers by asking a question and giving five answer choices, with the results displayed in a bar graph.
Polling via social media is nothing new. But Facebook's elimination of its poll feature in 2012 sparked complaints from users and gave Google Plus an opening to roll out its own polling capabilities. The Google Plus poll widget is available through the web and on Android devices, and an iOs version will be available soon.