31

July 2015

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Category
Miscellaneous

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One Critical Lesson Apartment Management Companies Should Learn from Cecil the Lion

The tragic slaying of Cecil the Lion dominated headlines this week as the Internet aimed its collective vitriol at Dr. Walter Palmer, the Minnesota dentist who paid $55,000 to hunt the rare, black-maned cat. Regardless of how you feel about the issue, the events that followed provide a valuable lesson in online reputation management and… Read more »

21

July 2015

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Category
Reputation Management

"Yelp Sticker and Reviews" by John Fischer - CC BY 2.0

The 4 Best Times for Apartment Communities to Ask for an Online Review

It’s a fact that nearly 90 percent of potential tenants read online reviews before they even consider renting their next apartment. And considering how rapidly that percentage has climbed over the past few years, it’s only a matter of time before the number reaches 100 percent. With that in mind, we’ve developed several tools to… Read more »

14

July 2015

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Category
Social Media

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Engage Your Community with Colorful New Social Media Posts from Respage

Social Media is arguably one of the most important marketing tools in online advertising, with nearly 92 percent of marketers attributing the success of their campaigns to social strategies in 2014. Despite obvious benefits, however, many apartment management companies are reluctant to include social media strategies in their marketing plans. Whether due to a lack… Read more »

10

July 2015

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Category
Social Media

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New Facebook Sweepstakes! Enter to Win an iPad Mini!

To enter the Sweepstakes, visit our Facebook Page and then look for the Sweepstakes tab (image shown below) located on our Facebook Page to enter. Sweepstakes ends August 31st, 2015. We suggest you like our page to keep informed about future sweepstakes and community happenings. For mobile users, click here to enter.

9

July 2015

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Category
Search Engine Marketing

Respage PPC Dashboard

Introducing the Newest Online Marketing Tool for the Multifamily Industry: The Respage PPC Dashboard

Keeping track of the finer details of a PPC campaign is hard work, especially if you have multiple properties and Ad Groups. So after seeing how ecstatic our clients were about using the Respage SEO Dashboard when we released it in the beginning of the year, we decided to build a similar tool for PPC… Read more »

25

June 2015

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Category
Online Marketing

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How the Newest Google Trends Update Works Wonders for Your Apartment Marketing Strategy

We’re a big fan of data-driven insights. So when Google announced last week that it had updated its Trends tool to deliver cleaner data sets in real-time, our geek levels reached an all time high. For those readers who are not data-junkies, Google Trends is a free tool that allows anyone to collect insights about… Read more »

18

June 2015

Posted by

Category
Online Marketing

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3 Common Digital Marketing Mistakes that Will Cost Your Community New Sales Leads

Despite the popularity of Search Engine Optimization in today's marketing circles, there are still plenty of businesses that aren't doing all they can to run effective SEO campaigns. To make sure you get the most out of your digital marketing efforts, we've highlighted three of the most common mistakes you can make when marketing your… Read more »

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Our Dazzling, All-New Service Plans Push the Limits of Effective Multifamily Marketing

  You spoke. We listened. Client feedback drives innovation at Respage. And after several months of asking countless loyal customers for their recommendations, we’re thrilled to announce a brand new line of services that offers everything you could ever possibly need in a multifamily online marketing platform. Respage clients now have the option to choose… Read more »

8

June 2015

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Category
Social Media

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How Apartment Management Companies Can Take Advantage of Facebook’s Newest Feature

Photo Credit: Facebook F8 Conference- Newsfeed QA team survey by Ian Kennedy | CC BY-SA 2.0 Social media cemented its status as a reliable source for news several years ago. But as the technology further develops, and more and more people join social networks, it appears as though social media websites will become the future… Read more »

4

June 2015

Posted by

Category
Social Media

Respage_Updated_Blog_Template

Respage Will Update Your Blog with a Beautiful New Template Completely Free of Charge

The Respage design team just developed five brand-new templates for your WordPress blog. To show our enthusiasm about these beautiful new templates, we’re giving existing accounts a modern design makeover completely free of charge! The five new templates allow for various layouts and styles. The traditional layout (illustrated in the image at the top of… Read more »

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