21

November 2014

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Category
Online Marketing

Google Helps Users Respond to Reviews through its Google My Business App

The Google My Business app was designed to make it easy for business owners to stay in touch with customers, directly from a smartphone. Available for Android and iOS, the app enables users to update business info across Google's suite of products. Google recently updated the app to give business owners the ability to see… Read more »

20

November 2014

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Category
Social Media

Reviews Are Front and Center on Facebook’s Newly Launched Places Directory

Step aside, Yelp, TripAdvisor, and Foursquare. Facebook has quietly rolled out a new feature, Facebook Places, with the goal of bringing together the best parts of all three services — information on your friends' activities, reviews, and geolocation data — all in one. Using the search bar on the landing page of Facebook Places, type… Read more »

13

November 2014

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Category
Social Media

Facebook Updates News Feed Settings

Want to streamline your Facebook News Feed? The social network recently announced some new features intended to give users a bit more control over the platform's most popular feature. Facebook's News Feed gathers updates from people you've friended and Pages you've followed, arranged by Facebook's algorithms. Last Friday, CNN reported that Facebook had begun rolling… Read more »

11

November 2014

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Category
Search Engine Marketing

Google Updates Its Search Algorithm with Panda 4.1

Google's search algorithm is almost constantly changing. One of the search engine's most recent changes, termed Panda 4.1, went into effect at the end of September, announced on the Google+ page of Pierre Far, and shared by Matt Cutts, the Googler in charge of web quality, web spam, and search optimization. The original post notes… Read more »

6

November 2014

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Category
Social Media

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New Facebook Sweepstakes! Enter to Win an iPad Mini!

To enter the Sweepstakes, Like our Facebook Page and then look for the Sweepstakes tab (image shown below) located on our Facebook Page to enter. Sweepstakes ends December 31, 2014. For mobile users ONLY, like our Facebook Page, and then click here to enter!

30

October 2014

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Category
Miscellaneous

Google Inbox Promises to Be the Solution to an Overcrowded Inbox

Google Inbox, Google's new email app and successor to Gmail, debuted October 22 with a new approach to email messaging. Intended to be "the inbox that works for you," the app—available for Android and iOS—is similar to Gmail, but with a few new key features that help make email less burdensome. For example, messages with… Read more »

28

October 2014

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Category
Online Marketing

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Most Multifamily Property Managers Respond to Online Reviews, Study Shows

When it comes to online reviews, the majority of multifamily property managers say they respond. This is according to a recent 4 Walls survey of almost 300 multifamily property managers across the country. Seventy-eight percent of survey responders say they write replies to reviews on many popular review sites. And, of those, 67 percent said… Read more »

24

October 2014

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Category
Search Engine Marketing

Introducing Respage SEO Content Hub for Increased Search Engine Visibility

Respage is proud to announce the launch of their SEO Content Hub, a product designed to help those in the multifamily industry increase their web presence on search engines. Respage's innovative approach targets "purchase-stage" consumers that are more likely to convert, resulting in a higher return on investment (ROI). Click here to learn more about… Read more »

23

October 2014

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Category
Social Media

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Put Online Interactions to Work for You With Respage’s Information-Packed Social Media Reports

Sites like Facebook, Google+, and Twitter allow you to connect and communicate with your residents in real time, but, perhaps more importantly, social media interactions—coupled with online reviews—can help reveal crucial information pertaining to your business. Still, you likely don’t have time to read through countless online reviews and comments about your apartment community, which… Read more »

21

October 2014

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Category
Social Media

Google Plus Rolls Out New Poll Widget

Engagement is one of the key functions of social media, and now Google Plus has another tool to help with that. The new Google Plus poll widget allows users to solicit feedback from followers by asking a question and giving five answer choices, with the results displayed in a bar graph. Polling via social media… Read more »

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