Online Marketing

19

November 2013

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Online Marketing

Are Your Craigslist Posts Doing Their Job?

That which isn’t measured isn’t managed. Such is the case with Craigslist ads. Craigslist’s recent decision to disallow html means that many of your posting tool’s tracking capabilities won’t work, so you’re left to do it yourself. That’s not a bad thing. Manual audits ensure that posts are done, and done properly. Here’s how it’s… Read more »

12

November 2013

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Online Marketing

Craigslist Wipes Out HTML and Levels the Playing Field

Last week, Craigslist eliminated the use of most HTML in posts. This means: • No more links to your website • No more images in your post • Tracking that relied on links or images won't work • If you were using HTML ads or posting tools, you need to rewrite your ads. Techies take… Read more »

17

September 2013

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Online Marketing

3 Tips to Avoid Having Your Apartment Ad Ghosted

You've submitted your apartment ad to Craigslist, and the Craigslist dashboard says it's published. But even though it's listed as active, it might not be there. Go on, take a look.aton-mebelГлавной задачей для будущего строительства является правильно составленная смета Can't find it? You've been 'ghosted,' and you need to figure out why. Ghosting is Craigslist's… Read more »

6

August 2013

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Online Marketing

Craigslist: Back to Basics

Craigslist is a free advertising platform that puts your available apartments in front of potential renters at the time that they're looking for their new home, and the multifamily industry is using it more than ever before. Successful Craigslist posts are easier than you might think. Follow these simple tips to create an effective Craigslist… Read more »

28

June 2013

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Online Marketing

Email Marketing Is Preferred By Customers

A recent study done by The Economist Intelligence Unit and Lyris found that email still has more leverage in the purchasing process than social media or blogs. The report found that there is a disconnect between what marketers think customers want and what customers actually cite as having the most sway in the buying process…. Read more »