Now you can search public posts using the Respage Dashboard

Our clients use the Respage Dashboard for so many things: posting, managing mutiple properties, reputation management, analytics and more. We have now added a new feature requested by clients – the ability to search public posts.

Since they were already logged in to the Respage Dashboard and using it daily, users wanted to be able to easily search for public Tweets and Facebook posts by hashtag and keyword.

This is a free new feature for all Respage Express Clients. Check it out and tell us what you think.

Who Controls Your Facebook Page?

Admin, Editor, Moderator . . . sound like the same thing to you?

According to Facebook, not quite. People you designate as Admins, Editors, Moderators, Advertisers, and Analysts have different levels of access to your business pages. Some are individual while others overlap.

This chart breaks it down for you. Admin is the highest level, able to do everything from manage page roles / settings to create ads and see who posted as the page, so you can keep tabs on who's actively posting about what. But don't worry, this information is only viewable to Admins on your page – no other Facebook users will be able to see this information. Editors have almost the same power, though they aren't able to add or remove the page or its admins; access declines from there.

Got questions about managing your Facebook business page? Ask us.

New Facebook Sweepstakes! Enter to Win an iPad Mini!

To enter the Sweepstakes, Like our Facebook Page and then look for the Sweepstakes tab (image shown below) located on our Facebook Page to enter. Sweepstakes ends August 31, 2014.

For mobile users ONLY, like our Facebook Page, and then click here to enter!

Seen Respage’s New Facebook Analytics?

Click on 'Facebook Analytics' in your Respage dashboard.

Cool, huh? Our analytics screen looks and works better. We've revamped it to mirror Facebook's own analytics screen, calculating all your insights at the top of the page. Top posts are now incorporated on the main screen so you can review your Facebook report all in one location. This includes follower demographics, engagement levels, and what posts are working best.

Exporting results is easy, and as always you can access reporting for every property you manage through Respage Dashboard.

All that and an attractive new easy-to-read design. Got questions? Ask us.

Instagram: The New Photoshop?

Most of us are familiar with the vintage, vibrant, and distinctive photo filters that helped make Instagram a photo sharing titan. But now the service wants to be photographers' exclusive home on the web.

Instagram recently announced ten photo editing tools that mimic Photoshop's most popular features. They're bundled with Instagram 6.0, now on the market, and are a response to competitors VSCO Cam and — naturally — Apple.

There's not a lot of user feedback on the tools yet, but we'll let you know the buzz when we hear it. We'll bet, however, that many dedicated Instagram fans will quickly make the switch from other photo editing apps.

Respage Now Features ApartmentGuide.com Reviews

We've said it before, we'll say it again: knowing what renters say about your apartment community is vital to your business. That's why Respage lets you track and analyze ratings and comments on Apartments.com, CitySearch/InsiderPages, Google+ Local, Renter's Voice, and Yelp — all on a single page.

Sure, that's a pretty good list. But we recently integrated with ApartmentGuide.com for an even better picture of your online reputation.

Want to learn more about how a single Respage login can help unlock your community's social media strategy? Ask us!

Make Your New Twitter Profile Look Its Best

Those new Twitter profiles are here.

The rollout is finished, and you no longer have the option to keep the old profile style. We won't debate the changes here — we just want to help your page look its best.

Perhaps the biggest change? Your header photo is stretched, and loses some pixels depending on the device. The image can look blurry and important details can get cut off. Click here for a primer on how to optimize your photo.

Still need help? We're happy to assist for a small fee. Just get in touch.

Facebook is Listening

No really, it is.

This week the social media giant announced a forthcoming mobile app that uses your smartphone's microphone to identify the music, movie, or TV show playing in the background. Users will then get the option to share this as a 'visual' post.

Facebook promises that while no sound is stored, the data is archived.

What's this mean? Your guess is as good as ours. But it appears to create the potential for Facebook to eavesdrop on private conversations.

Many people are understandably uncomfortable with that. Read more here.

Want to Know How Multifamily Professionals Use Social Media?

We recently surveyed the multifamily industry and got responses from 387 property management professionals on how they use social media. The results were interesting.

First, Facebook is king. Over 96% of respondents have pages there, leaving Google+ (48%) and Twitter (37%) in the dust. Pinterest (23%), LinkedIn (21%) and Foursquare (15%) bring up the rear.

Over 76% don't have apartment community blogs, presumably preferring to use Facebook for brief messages.

70% manage social media at the property, with no platform or third party assistance.

Respondents are smart on content, with over 24% posting daily and 34% multiple times per week. That's the basis of any good social media plan.

What can we learn from this survey? First, one size doesn't fit all. Social media outlet choices vary, as well as how frequently properties update their pages. Most communities don't use blogs, probably because social media is managed in house and they don't have time to create custom long-form content. Finally, many companies are missing the opportunity to use social media management platforms, which give marketing managers better insight into and control over social media interactions.

It will be interesting to see how these trends evolve over time. How do you think your property's use of social media will evolve over the next year?

New Facebook Sweepstakes! Enter to Win an iPad Mini!

To enter the Sweepstakes, Like our Facebook Page and then look for the Sweepstakes tab (image shown below) located on our Facebook Page to enter. Sweepstakes ends June 30, 2014.

For mobile users ONLY, like our Facebook Page, and then click here to enter!