Social Media

9

August 2016

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Social Media

Clickbait Just Caught a Major Snag on Social Media

Apartment marketers who fish for pageviews with clickbait can soon expect a lighter catch. According to a Thursday announcement from Facebook, the social network plans to display clickbait headlines less frequently in users’ News Feeds. The update represents yet another move in Facebook’s larger strategy to improve the News Feed user experience. In late June,… Read more »

25

July 2016

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Social Media

Apartment PPC gets easier

Tracking Your Apartment PPC Ads’ Call Conversions Just Got a Lot Easier!

Measuring call conversions from your apartment PPC ads can be tricky. But thanks to a recent AdWords update, it no longer has to be. On Wednesday, Google announced its new imported call conversions feature to help advertisers better gauge the success of their campaigns. As the name suggests, the feature allows advertisers to import their… Read more »

8

July 2016

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Social Media

New Facebook Sweepstakes! Enter to Win an iPad Mini!

To enter the Sweepstakes, visit our Facebook Page and then look for the Sweepstakes tab (image shown below) located on our Facebook Page to enter. Sweepstakes ends August 31st, 2016. We suggest you like our page to keep informed about future sweepstakes and community happenings. For mobile users, click here to enter.

30

June 2016

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Pay-Per-Click, Social Media

Friendageddon-Affect-on-apartment-marketing

Your Apartment Marketing Strategy is About to Get Clobbered by #Friendmaggedon

In case you missed it, Facebook announced some drastic changes yesterday. These changes will prioritize your friends’ posts, images, and videos so that they appear higher up on your newsfeed, where you are more likely to see them. And while that’s all well and good for you as a user, it could cause some problems for… Read more »

10

May 2016

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Category
Social Media

New Facebook Sweepstakes! Enter to Win an iPad Mini!

To enter the Sweepstakes, visit our Facebook Page and then look for the Sweepstakes tab (image shown below) located on our Facebook Page to enter. Sweepstakes ends June 30, 2016. We suggest you like our page to keep informed about future sweepstakes and community happenings. For mobile users, click here to enter.

9

March 2016

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Category
Social Media

New Facebook Sweepstakes! Enter to Win an iPad Mini!

To enter the Sweepstakes, visit our Facebook Page and then look for the Sweepstakes tab (image shown below) located on our Facebook Page to enter. Sweepstakes ends April 30th, 2016. We suggest you like our page to keep informed about future sweepstakes and community happenings. For mobile users, click here to enter.

Getting-on-Track

5 Proven Apartment Marketing Ideas You Can Actually Track

Signing more leases and lowering vacancy rates in your apartment community largely comes down to visibility. You know that there’s a strong correlation between how much exposure your community receives and how many people express interest in becoming new tenants. But while correlations can indicate a cause and effect relationship, apartment marketing strategies that are… Read more »

8

January 2016

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Category
Social Media

New Facebook Sweepstakes! Enter to Win an iPad Mini!

To enter the Sweepstakes, visit our Facebook Page and then look for the Sweepstakes tab (image shown below) located on our Facebook Page to enter additional resources. Sweepstakes ends February 29th, 2016. We suggest you like our page to keep informed about future sweepstakes and community happenings. For mobile users, click here to enter.

17

December 2015

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Social Media

How to Avoid Intellectual Property Issues When Posting to Your Apartment’s Facebook Account

Facebook is undoubtedly a useful channel for apartment marketing. The medium not only allows you to connect with potential new residents who are considering moving to the community, but also to inform your current residents about certain events that are happening in the community. As is the case with all social media channels, however, the… Read more »

9

November 2015

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Category
Social Media

New Facebook Sweepstakes! Enter to Win an iPad Mini!

To enter the Sweepstakes, visit our Facebook Page and then look for the Sweepstakes tab (image shown below) located on our Facebook Page to enter. Sweepstakes ends December 31st, 2015. We suggest you like our page to keep informed about future sweepstakes and community happenings. For mobile users, click here to enter.