14

March 2012

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Category
Miscellaneous

4 Walls Spotlight: Meet Cailen Asher

Name: Cailen Ascher Position: Staff Writer How long have you been with 4Walls? Since January 2012 What’s a typical day like for you? My day-to-day work tends to vary – but my typical weekly schedule consists of writing blog posts, editing articles, curating topics for freelancers, and corresponding with 4 Walls clients about their blog… Read more »

7

March 2012

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Category
Social Media

Pinterest’s Copyright Problem: Part I

The web is buzzing about Pinterest, the image-based social media site. But before your property jumps on the Pinterest bandwagon, you should consider copyright and Terms of Use issues that could affect your liability. Learn more here.

6

March 2012

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Category
Social Media

Facebook’s ‘Timeline’ Feature Comes to Business Pages

Facebook’s Timeline feature is now available for business pages. The change is optional until March 30, when all pages will make the switch. Timeline has been rolling out to personal profiles for several months. Where personal pages were “snapshots” of your activity and interests, Timelines are closer to scrapbooks of your entire life. They feature… Read more »

2

March 2012

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Category
Social Media

Breaking News: Facebook Overhauls Ad Policy

Yesterday, Facebook announced major changes to its advertising policy. They introduce new opportunities for business, but they also create obstacles to reaching your residents and prospects. We'll prepare a complete analysis for multifamily clients within the next few days, but in the meantime, learn more here:   http://mashable.com/2012/02/29/facebook-ads-explainer/

29

February 2012

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Category
Social Media

Property Managers: How Does Respage Help You Unlock the Social Web?

Over the next few weeks, we’ll be showcasing unique Respage features that help property managers and multifamily professionals unlock the social web. This week, let’s talk about reach. With Respage powering your social media campaign, your blog posts and news from your community are syndicated to every major social media site, including Facebook and Twitter. And if… Read more »

27

February 2012

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Category
Social Media

4 Walls Client CAA-LA Featured in the March 2012 Membership Management Report

Respage helps property managers around the country engage residents and drive sales. But did you know that our 4Mindshare division can help associations be just as successful? CAA Los Angeles, a division of the California Apartment Association, uses 4Mindshare to keep members informed and engaged every day. "We hold eight events a year," says CAA executive director Ryan… Read more »

22

February 2012

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Category
Social Media

Grow Your Audience By Merging Facebook Pages

Does your property have more than one Facebook Page? If so, be flattered! It means residents like you. But naturally you want to control your Facebook presence, so the site now lets you merge fan pages with your business page. Unfortunately, we can’t do it for you. For security reasons, the process has to be… Read more »

15

February 2012

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Category
Social Media

If It’s Good Enough For You…

4 Walls uses all our own social media services. As our expert team of writers, account executives and tech support staff maximizes your visibility on the web, they do the same for us. Our proprietary Social Media Management System integrates corporate posts across the major websites, and we make sure that our content is fresh,… Read more »

8

February 2012

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Category
Social Media

Facebook Timeline: The Clock is Ticking

Facebook's Timeline feature is coming to your personal profile in the next few weeks. Click here to find out what it means for you.