Leasing: The Authentic Experience

February 13, 2014 7:01 am

Chances are you'll see Castle leasing agents at the grocery store, barbecuing, taking the kids to school. 

That's how we want it; neighbors working with neighbors makes for stable, deeply-rooted communities. That's not to say we're informal, however. Business is conducted in a dedicated, professionally-presented leasing office, and our agents are trained in the latest sales techniques. 

We know how to close the deal, but we don't stick to a script. In fact, when 'mystery shoppers' rate our communities, a scripted pitch is a big mark against the agent. Castle hires people who relate and engage, who will tell the single guy about the local softball league and the young Mom where to find story time on Tuesday afternoons.

You could call it a lot of things — authentic leasing, or The Castle Difference. We simply think of it as the intersection of business and humanity; helping people find a home.

Category: Renting and Retention Tags: , ,


Choosing the Right Lease

January 16, 2014 8:01 am

A few years back we examined what lease is right for you. The question never goes away, so let's look again.

Residents naturally prefer the stability of term leases. They also provide steady income for our clients and allow us to plan for vacancies.

But some landlords (and their attorneys) insist on month-to-month or six-month leases, as they make it easier to get problem tenants out the door. Castle doesn't run into this issue much, as our screening process makes for strong, stable communities.

We listen to our clients, of course, but we advise you to consider term leases whenever possible. We stagger them to keep vacancy rates low, and terms often help a resident put down roots.

 

 

Category: CA Renting Practices Tags: , ,


Our New Facebook Sweepstakes Has Started! Enter to Win an iPad Mini!

January 15, 2014 11:44 am

To enter the Sweepstakes, Like our Facebook Page and then look for the Sweepstakes tab (image shown below) located on our Facebook Page to enter. Sweepstakes ends February 28th, 2014.

For mobile users ONLY, like our Facebook Page, and then click here to enter!

Category: Whats New at Castle Management Tags:


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