We Match Homes With People

September 28, 2011 12:32 pm

Prospective residents don’t just want a place to sleep. They’re looking for new homes, places where they can relax and grow their families for years to come.

You have a lot to offer them. Your neighborhood is great, your community is attractive and full of amenities … you might even discount the price. But there’s a secret to getting your unit rented quickly.

Castle never shows apartments unless they’re move-in ready.

If the apartment looks like a construction site, prospective residents will look elsewhere. That’s why our show apartments are spotless—clean fixtures, fresh paint, everything a prospective resident needs to see themselves in the space.

At Castle, we match homes with people. Doing so ensures long and happy tenant relationships. It's another example of the Castle Difference.

Category: Renting and Retention Tags: , , ,


Should Property Managers Accept Cash?

September 21, 2011 12:47 pm

At Castle, our job is to protect clients and residents however possible. That’s why we don’t accept cash rent payments.

We want payments to be easy. Of course we take checks and money orders—we even accept debit cards, direct deposits and bank transfers. But cash exposes our clients, residents and staff to an unsafe amount of risk. Since it’s less traceable than other transactions, cash increases the chance of robbery or fraud.

We want our residents, clients and staff to rest easy, so Castle sticks to non-cash payments with a strong paper trail.

Category: Renting and Retention Tags: , , ,


Commercial Maintenance: Going the Extra Mile

September 15, 2011 9:43 am

Along with residential management, Castle serves small offices, contractors, warehouses and auto repair shops—places that get a lot of wear and tear. But since rent is fairly low (usually less than $1 per square foot), our maintenance responsibility is very limited. Commercial/industrial leases call for a roof that doesn’t leak—and that’s about it.

So do we hold our tenants to the letter of the lease?

It depends. If it benefits owners, we’ll perform maintenance that’s far outside the terms.

Picture this: it’s August. Our tenant’s air conditioning is down. She has 11 months remaining on her lease. We want her to renew, so we’ll fix the unit. Naturally we’ll tell her it’s being done as a courtesy. And if she needs her carpets cleaned, we'll do that too.

Or suppose another tenant has a broken roll-up service door. His lease is up in 6 months. We’ll consider him a new one—if he renews on the spot.

Following the letter of the lease is important to us. But in these tough economic times, Castle know that terms don’t always match up with reality. That’s why, in consultation with owners, we’ll depart from the lease when it strengthens relationships and lowers turnover. For our owners, a small expenditure can mean higher rents, longer leases and years of profit.

Category: Renting and Retention Tags: , ,


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